India's Bollywood counts costs as star fees squeeze profits
Summary
Bollywood star demands for luxury perks and high fees are inflating movie production costs, squeezing profitability amid changing audience preferences and streaming competition.
Key Points
- Bollywood actors' high fees and extensive entourage demands are significantly increasing film production costs.
- Producers report that rising star-driven expenses, rather than creative failures, are causing industry losses.
- The pandemic and streaming shifts have worsened financial strains by reducing traditional revenue streams.
- Industry voices call for more balanced compensation models and focus on storytelling over extravagant star perks.
