NTB to mobilise content creators to promote new destinations
Summary
Nepal Tourism Board plans to mobilise more than 200 content creators to promote lesser-known destinations, indigenous culture and tourism through digital platforms. The campaign will also support the growth of content creation as an emerging industry in Nepal.
Key Points
- Nepal Tourism Board will mobilise more than 200 content creators to promote lesser-known tourist destinations across Nepal.
- The initiative will highlight Nepal's indigenous culture, traditions, cuisine, lifestyle and natural beauty through digital platforms.
- Culture, Tourism and Civil Aviation Minister Khadak Raj Poudel 'Ganess' said the campaign should also help develop content creation as an industry.
- NTB's FY 2026/27 budget prioritises digital tourism promotion, photographic and video content production, a digital content bank and collaboration with creators.
