Govt restricting marketing of edible oils under exaggerated words
Summary
The government is set to restrict edible oil manufacturers from using exaggerated claims on labels and advertisements, with new standards especially targeting mustard oil and sunflower oil. The draft rules also tighten safety limits on adulteration, toxic metals and aflatoxins, while making detailed labeling mandatory in Nepali or English.
Key Points
- The Nepal Bureau of Standards and Metrology has drafted new standards to curb misleading marketing and labeling of edible oils.
- Terms such as “super-refined,” “anti-cholesterol,” and “cholesterol fighter” would be prohibited on mustard oil and sunflower oil packaging and ads.
- The standards tighten rules on adulteration, heavy metals, aflatoxins and packaging requirements for edible oils.
- Oil labels must clearly list product details, manufacturer information, batch number, and production date in Nepali or English.
